Our clients
Cliq Chair
Product Description
The Cliq Chair is an innovative, bottle-sized camping chair for anywhere. Cliq prides itself on the chair’s ability to stand out in a market dominated by incumbent companies. The camping chair was the most funded portable chair in crowd-funding history. With the help of BRD, they are now well-known market leaders in the sports & outdoors category.
Category Sport & Outdoors
Objective
- 150 Reviews – 4.5 Star Rating
- $1.6m in Sales in first full year
Challenges
- Late Start / OOS Constantly
- Expensive Product – MSRP 3x Competition
- Strong Competitors
Goals
- 150 Reviews – 4.5 Star Rating
- $1.6m in Sales in first full year
Strategy
- Detailed Research
- Battle Tested Listing – Pre-Launch
- Targeted Giveaways
Results
- $1.2m in first 7 months
- On-track for $2m in first 12 months
- Currently at 1,400 reviews – 4.5 star rating
- Tracking for $7m
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hello@bigriverdigital.io
hello@bigriverdigital.io
